News

Lady Gaga is the most desirable woman when it comes to Facebook users. Read More

Did Fox and ABC "reject" the Lane Bryant ad? Well, no but having a video declared as "rejected" on YouTube seems to be a guarantee for success. That in a combination of some big boobs packed in nice lingerie. Read More

Facebook is sending stickers to local businesses, pushing their presence in the physical world. Google, Yelp and Foresquare beware...! Read More

Jimmy Choos first social media marketing campaign is a Foursquare scavenger hunt trough London. Read More

Forrester research released a study on electronic "Word of Mouth". Facebook takes 63% of the word of mouth share. Read More

The largest sports tournaments in the world, has not implemented a social strategy yet. They should better get one, or else ... Read More

"Ads with “social advocacy” components—that is, those that included information about users’ friends—and organic exposures to brand mentions both increased recall, awareness and purchase intent significantly". Read More

After the great support during the volcano flight crisis via social media channels, Lufthansa marketing is becoming the new Johnny Weissmüller of social media marketing. Read More

With 48 percent of traffic generated to referring sites, Facebook is way ahead of its competitors. StumbleUpon accounts for 25 percent and Twitter for 10 percent. Read More

Some major announcements have been made at the Facebook f8 conference. More recommendations, more "like", personalized offers and the open graph are the major innovations. Read More