Social Commerce

Three innovations will lighten the spirits of brand and e-commerce managers. The first one is called Amazon Pages: Companies can create their own page on Amazon.com and will have the chance to register an own Amazon URL such as amazon.com/socialbrandvalue. Pictures and social Read More

Groupon has seen several copy cats. The newest cloner comes from Switzerland and offers sex deals. Read More

The report by Booz and Company on Turning Like to Buy - Social Media Emerges as a Commerce Channel from last February showed some interesting insights. Read More

Google has rolled out its newest feature: Google Wallet. Will the wireless payment system implemented on you cell phone replace credit cards? Read More

Pampers sold 1'000 diapers in one hour on its Facebook store. 90% of all purchases are subject to social influence. And so on! Read More

"Square" a little plastic card reader enables your mobile phone to accept anyones credit card, revolutionizing the way we handle money. Read More

As seen on mashable.com, a new study was released by Morgan Stanley. The 85-page long report predicts how the Internet will be used until 2015. The study shows an exponential growth in smart-phones, web-enabled tablets, GPS systems, video games and wireless home appliances. (Of Read More

Social commerce elements, especially the user generated content, are on the top of every marketing managers "would-like-to-have" list. Read More