Apple

MillwardBrown released its annual Brand 100 Ranking for the year 2012. After a turbulent year for technology giant Apple, the brand has held its top position as the worlds most valuable brand. IBM has pocketed Googles number two, with a strong growth in the B2B market. See Brand Read More

In the Brand Equity Ranking by Millward Brown Apple surpassed Google as most valuable brand 2011. Read More

Apple. The hippest brand out there. You would think but with the community of devoted fans a group of "I don't like Apple at all" has emerged as well. Negative news around Apple has affected its brand image. Read More

Last weeks brand image analysis shows that BP is taking a big dip in social media. Apples new iPhone 4G is one of the hot topics of last weeks news and blogs sties and AT&T looses customer confidence by charging fees for 3G Internet usage. Read More

Apples iPad Viral Read More