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What is an ideal click-through-rate on Facebook? How much does the average click cost? Marketers see some difficulties when it comes to interpreting their advertisement campaign on Facebook. A recent study by Kenshoo and Resolution Media analyzed 65 billion ad impressions and 20 Read More

The world currently holds 4.2 billion texters – just to put that into perspective, that’s five times more than the number of Facebook users. There’s no question that texting has become an integral part of how we communicate with one another, but we rarely think Read More

Patents are supposed to protect innovation. Unfortunately, with the help of ‘patent trolls’ and powerful tech companies like Microsoft, Google, and Apple, they’re now doing the exact opposite. This graphic by MBA Online illustrates how patents are now being Read More

Twitter: 106'000'000 users. 300'000 New accounts every day. 55'000'000 Tweets per day but only 175 employees. We received some great statistics. Have a look. Read More