Starbucks

Starbucks has formed a brand image every company should want to achieve. Starbucks has managed to build a community of devotees, evangelists and receives nearly no negative feedback. Read More

Rankings are popping out of the earth like dandelion. Ben Elowitz and Charlene Li ranked the Top 100 Global brands of 2008 according to their engagement in social media. Read More

Easter is always a good time to take some free time. Did that. And since I haven’t been on the web for some time now ( five days seems like forever), I thought I’d make a little recap off all the things I missed. iPad Of course the iPad launched this weekend, but Read More

Always on the search for data I stumbled over the insidefacebook page metrics. This is a listing of the largest fan groups within Facebook. I declare it to one of my favorite sites on the Internet. Or at least to one of the most valuable sites for my thesis. Starbucks is the Read More